MARKETING & CREATIVE

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Rugby Jerseys.

DEF x GSHOCK 

Stealth mode collab 

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Hubba Ledge at VIC skatepark 

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World Challenge Collection - Sailing 

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Tha Natural Collection 

GAME ON 

When Hellensteins caught wind of our most popular selling tee and decided to copy so it was OPEN season - we came back with our rendition if K"Road actually had a Tennis club what would it look like.  

GAME. SET. MATCH! 

PIT STREET MINIMART 

New location Pitt Street Space.  We were down scaling due to economic down turn in the Karangahape Area - with the City Rail Station's going in and the addition of cycle lanes on both sides of the road - cutting out over a 100 parks in the area, making business harder in the area  we had placed our roots down.

  We needed a cool concept to try pull people into the store 

Less than a week of opening we going into the first lockdown! 

WE NEED YOUR HELP 

Please help identify this person! Male Caucasian 6-6.2 Feet Tall heavy set, with a big boofy afro! While our staff was in the bathroom this individual proceeded to help himself to some merchandise.. Please share this video - Lets apprehend this punk! Any information leading to his whereabouts WILL be greatly appreciated! Stay Safe Keep EYE Out For Him! 

Scroll for items of interest.

KEBAB TEE 

A collab with our local Kabab joint. on Karangahape Rd 

To Help we created a cool clip of me rolling a couple up and wrapping them like an actual Kebab from the cafe. . 

THIS GOES OUT TO YOU

After a spat of shoplifters hitting us we decided to make a special tee for them. we made it in a few different fonts from Myfont.com  just to make sure we got the message through in a typeface they liked...

DEF X NB 

Aotea 574 

concept only - we got the eleventh hour before the deal fell through due to global cuts 

we spent a while of this so decided to show the peeps what could have been. the Shoe was homage to hallowed ground Aotea epicentre of NZ street skating - It would come with a mag with photos from the then and now. 

DEF x PORK