Game On — The Real K’Road Tennis Club

The Real K Road Tennis Club campaign

When one of New Zealand’s biggest clothing retailers decided to “take inspiration” from one of our best-selling K’Road Arch tees, we couldn’t help but return serve.

So we made our own version. But if K’Road actually had a tennis club, what would it look like? Broken rackets, street-level chaos and the unmistakable energy of Karangahape Road.

To bring it to life, we hit the street and filmed a devastating serve by Nick Kyrgios — played by Chey — on the actual road.

GAME. SET. MATCH.

The Real K’Road Tennis Club campaign