Game On — The Real K’Road Tennis Club

The Real K Road Tennis Club campaign

When one of New Zealand’s biggest clothing retailers decided to “take inspiration” from one of our best-selling K’Road Arch tees, we couldn’t help but return serve.

So we made our own version. But if K’Road actually had a tennis club, what would it look like? Broken rackets, street-level chaos and the unmistakable energy of Karangahape Road.

To bring it to life, we hit the street and filmed a devastating serve by Nick Kyrgios — played by Chey — on the actual road.

GAME. SET. MATCH.

The Real K’Road Tennis Club campaign K’Road Tennis logo and bottle green and ash grey tees K’Road Tennis EDM with black and white tees and screen printing